Chennai, January 09, 2026: AU Small Finance Bank (AU SFB), India’s largest small finance bank and the first in a decade to receive RBI’s in-principle approval for transitioning into a Universal Bank, is celebrating Pongal in Chennai with a curated range of offers designed to make festive moments more rewarding for families across Tamil Nadu.
As households prepare to welcome prosperity and new beginnings, AU SFB is enhancing the Pongal experience with savings across fashion, electronics, travel, dining, jewellery and entertainment.
Festive Shopping & Lifestyle Offers:
- Fashion & Groceries: 10% off on AJIO, flat ₹750 off at Spykar, ₹500 off at Flipkart Wholesale, and up to ₹111 off on groceries via Instamart
- Electronics: Up to ₹10,000 off on mobiles and appliances at Croma
- Travel: Up to ₹10,000 off on flights and holiday bookings via EaseMyTrip, MakeMyTrip, Adani One, Paytm Flights, ixigo and Yatra; plus 10% off on bus tickets via Abhibus
- Dining & Entertainment: Up to ₹1,000 off with District by Zomato, up to ₹111 off on Swiggy, 20% off on Zomato orders, and up to 50% off on movie tickets via BookMyShow and District by Zomato
- Jewellery: Flat ₹6,000 off on studded and diamond jewellery and 20% off on making charges for gold jewellery at Kalyan Jewellers; flat ₹1,000 off on silver jewellery at GIVA
These festive offers will be available for a limited period during the Sankranti celebrations. The offers are applicable on select AU Credit and Debit Cards, with applicability varying by card type. For complete offer details, terms & conditions, please visit offers.au.bank.in or explore the AU 0101 App.
Uttam Tibrewal, ED & Deputy CEO, AU Small Finance Bank, said, “Pongal is a celebration of gratitude, prosperity and togetherness for families across Tamil Nadu. At AU Small Finance Bank, we are delighted to be part of these moments by offering our customers in Chennai meaningful savings across everyday needs. As we move closer to becoming a Universal Bank, our commitment is to deliver not just banking services but experiences that truly add value to people’s lives.”
